Motor Aşin, the largest stand of Automechanika Istanbul with an area of 400 square meters, was talked about not only with the products and treats it exhibited, but also with the special vehicle they brought from Japan, prepared by their business partner AISIN. The Corporate Communications and Marketing Manager of the company, which was heavily flooded by visitors throughout the fair, shared the past, present and future of Serhat Duran Motor Aşin, who is also a Member of the Executive Board, and gave information about the fair participation.
“We Distribute More Than 200 Premium Brands”
“We Export More Than 70 Countries with More Than 350 Employees”
Starting his words by saying that; “Motor Asin is one of the most important companies in the sector with its 52 years of experience”, Duran gave details about the services of Motor Aşin, which has been operating for more than half a century, and said that; “We are a company that supplies products to both heavy vehicles, light commercial and passenger vehicles. We provide services to our business partners with more than 200 Premium brands. We have warehouses in seven different locations throughout Türkiye. We export to more than 70 countries with our more than 350 employees. Much more detailed information can be found on our new up-to-date website www.motorasin.com. We also have promotional films on our Youtube channels and social media.”
“Catch The Day, Get Ready For Tomorrow!”
“We Have Taken Important Steps Regarding Digitalization”
Expressing that they always look to the future with hope, Duran continued his evaluations for 2022 by saying that: "We continue our work with the vision of 'Catch the Day, Get Ready for Tomorrow!', and we are making new expansions in this sense. Although 2022 has been a turbulent year for the automotive spare parts and automotive industry, the existence of a Türkiye that has turned the crisis into an opportunity cannot be denied. Statistics show this, too. Türkiye is a very important country with its location, companies, human resources and most importantly its energy and excitement. We, as Motor Aşin, spent the last year with new expansions, new employments, renewals in our infrastructure and some updates.”
“We Declared 2023 as the Year of Sustainability”
“Our Concept Vehicle Prepared by AISIN Aroused Great Interest”
Mentioning that as the Motor Aşin family, they made preparations for Automechanika Istanbul with great effort and that they have the largest stand of Automechanika, Duran continued his words by saying that; “We have a stand of 400 square meters. We have declared 2023 as the year of sustainability. In this context, we have carried out a number of studies in order to comply with both our sustainability, our wide variety of parts and our family traditions. For example; based on the culinary background of our company owners, we made a stand on catering. In accordance with our year of sustainability, we are exhibiting some objects at the fair. At the same time, we will donate a sapling on behalf of each visitor who visits our stand. In addition, we started to distribute succulents by going beyond certain promotions. We are also exhibiting a very special vehicle that we brought from Japan at our stand. This is a concept vehicle prepared by our partner AISIN. It really made a lot of noise, it has attracted a lot of attention. Of course, we are very happy to see the result of so much work and effort in this way. At the same time, we are at the same booth with TEMOT International. Being here with them is really valuable in terms of having a voice for companies from Türkiye in the international arena and making some expansions on the marketing side. We also inform our valuable business partners about our new products and developments by exhibiting our own brand ASPart at the fair.”
“We Are Committed To Solving the Problems of the Sector”
Indicating that; “As the Motor Asin family, we are excited. As a company, we never lose our excitement and look to the future with hope”, Duran concluded his words by saying that; “There are certain fluctuations in the economy at the moment, but it will be resolved. Because Türkiye is very strong. We trust the economy of our country, we think that we will overcome these difficulties in the medium term and that we can look to the future with even more hope. In this sense, I advise Turkish automotive companies and even all companies in Türkiye to look to the future with hope and make their investments without hesitation. In this sense, we, as the Motor Aşin family, are at every point where we can serve our customers and be with them, and we will continue to be. In the meantime, we continue to represent our industry in certain non-governmental organizations. Our CEO, Saim Aşçı, is the chairman of the 52nd Committee of the Istanbul Chamber of Commerce. In other words, we are taking the responsibility to solve the problems and troubles of the sector.”
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